More than
a rate.
Engagement, bounce and time on site give a separate view of the audiences. These are observed differences, not an A/B guarantee.
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COURTESY / PERFORMANCE REVIEW
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Across seven properties and all 90 days, the ASC enquiry-event rate per user was — higher in the SpeedLayer Active audience: —. Observed audiences, not proof of incremental leads.
July 9–October 6, 2026 · all 90 days, not Monday-only. Both audiences are present each day on all seven properties. The pooled rate includes a Volvo tracking caveat and a group portal; read those limits before using the headline.
The updated GA4 export compares SpeedLayer Active with the rest of each property on every calendar day. Enquiry events, engagement, bounce and duration are shown separately.
Engagement, bounce and time on site give a separate view of the audiences. These are observed differences, not an A/B guarantee.
See each property’s resultThe three named ASC enquiry events are divided by window-level audience users. Events can repeat for one person; these are not unique leads. The same user may visit multiple properties.
Read the methodologyFive dealership sites have interpretable conversion comparisons. Volvo has a tracking fault; the seventh property is a group portal. All seven have their own full-window drilldown.
The pooled +53.6% includes all seven properties. Five dealership comparisons are readable on their own; Volvo’s click-to-call events are faulty, and the group portal is not a dealership. Both remain in the pooled result.
The comparison covers every day from July 9 through October 6, 2026. Here's what the numbers mean—and where to be careful.
Use the 90-day, all-day audience comparison for this review. Fix Volvo’s click-to-call event, and keep the group portal separate from dealerships before making causal or sales claims.
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